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https://www.trademarkia.com/brandable-87571381.html
I'm shocked nobody challenged this.
Alert your copywriters.
I'm shocked nobody challenged this.
Alert your copywriters.
A TM protects a word in certain "wares" or design; in this case it appears to be " toys, wellness, and food and drink" wares. Using it in the context of domains should be fine and not actionable.
From the primary USPTO office action:
"Registration is refused because the applied-for mark merely describes a feature of applicant’s services."
Evidently, the tm office changed their mind after receiving a formal response to the office action from the applicant's rep.
However, the tm office doesn't seem to give a detailed explanation for the decision to ultimately register the trademark.
It doesn’t mean they own the word. It means domains with word brandable in it should be avoided.
They can’t control the word brand in entire sectors.
I own TheBrandable.com and owned before their foundation and I used it before july 10 2018 for my site, email, business cards, twitter etc..
Let them try!
Whomever reversed the original decision and granted them a TM has alot of explaining to do. There's a reason it was denied in the first place.
So it's not clear for me. was the word "brandable" approved or not approved for a trademark, in the end. But it won't bother me if I've been holding "brandable" domains before their first use of their trademark. Provided I'm not infringing on their trademark? Correct or not?